Most Recent Writings
Ignore the “Unimportants”: Why was Cooper Kupp Overlooked?
As Los Angeles Rams All-Pro wide receiver Cooper Kupp was preparing for the 2017 NFL Draft, he was largely overlooked by most scouts and teams because he went to a small school and was labeled as slow at a position where the NFL covets speed. In 2021, he put together one of the all-time greatest wide receiver seasons in the history of the league and is widely considered one of the best and most impactful players in the NFL.
Finding ‘Our Kind of Guys’: How Chris Petersen Built A Winning Team Culture on Intangibles and Character
Petersen’s success all starts with a complete understanding of who they want to be as a team, and the great alignment they were able to achieve in their player evaluation and selection process, all of which centered on having an emphasis on finding players with intangible character traits that aligned to the program’s core values.
Colts GM Chris Ballard on his Team Building Philosophy and Decision Making Process
Ballard has become one of the leading team executives in considering character as part of the evaluation process, and the recent success of the Colts shows how character can be used to building a winning team, even in a highly competitive environment where talent has a tendency to overshadow most teams’ decision-making when it comes to acquiring players.